- Day 316 – Fall In Central Park
- Day 317 – Mid-November
- Day 318 – Giant Ad
- Day 319 – Rock
- Day 320 – Haven't You Heard About The Bird?
- Day 321 – Bird Is The Word
- Day 322 – Camouflage
Project 365 Week 46
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Tag Archives: advertising
Crazy Ones
This Steve Jobs narration of “Crazy Ones” ad is pretty awesome. The aired version was voiced by Richard Dreyfuss.
What would it take to convince Apple to air this with a simple slate at the end with an Apple logo and “Steve Jobs 1955 – 2011″ at the end? Getting Jonathan Mak’s Steve Jobs Logo Tribute would be even better. I now there are a few Apple employees reading this blog. Dare I suggest we make this idea viral enough to get the attention of Tim Cook?
Indented Leg Advertising
An ad agency put down “indented plates” on benches so when “people” (I assume “women” is the intended word) sit down, the plate leaves an advertisement impression on the back of their legs.
Clever, a little creepy, but most of all, I can’t imagine this working nearly as well as the picture shows. First of all people move, so I doubt the impression is that clear. I also doubt that they are anywhere as centered as the picture shows. It’s a bench, not a seat so people aren’t necessarily centered over the plate correctly. Nor are all legs the same width. I also suspect most people who sit on it look anything like the picture. Also, some wear pants.
[Hat Tip: Consumerist]
Microsoft’s “Really” Ad
I really like this ad. Over the past 3 years or so this is what America has become.
Truthfully, I try not to use my phone when walking, talking, using the bathroom, at the table or other situations where it just seems grossly inappropriate. I think I’m one of the last holdouts. Given my inclination to prefer gadgets to social norms, this shows how far it’s gone.
Given this behavior skews even younger than me, I fear the worst is ahead of us.
Victoria Secret – You Like This
I couldn’t resist posting this one. Apparently Victoria Secret has a free “limited edition” (with store purchase of course) panty with “you like this” printed on the back with a thumbs up, an obvious homage to Facebook.
Countdown to sexual harassment for unwanted “clicking” or “liking”? I’m sure some genius will get into trouble for that.
We could of course get into a debate over if it’s objectifying women, or just make jokes about how it’s “social” and “viral”. The parallels to privacy debate, etc. But as Sigmund Freud allegedly said “sometimes a cigar is just a cigar”1.
Before someone email’s me: yes, I posted the image and yes you can click for a full-sized one (you’re welcome). For the person who questions my judgment: It’s really no more mature than anything you’d see at a pool or beach. Grow up. For the person who is guaranteed to email asking where the original coupon is: you can find it here or here. Lastly, no, this isn’t the first time a butt has graced this blog, it’s the second time just this year.
[Hat Tip: Center Networks]
1. It’s attributed to him, but there’s no evidence he actually said it as far as I’m aware.
Talk To The Moose Parody
This video requires a little explanation for overseas readers. GAP ran a commercial titled “Talk To The Moose” in the US during the 2009 holiday season that was notable for featuring several young girls dancing and singing what became an Earworm for some people thanks to a fair amount of air time.
I’m not sure if the cute factor or the Earworm was the marketing approach.
The side effect of a commercial being memorable for any reason is that these days we get parodies thanks to the Internet! I’m pretty sure this one was filmed with alcohol nearby, but perhaps that’s what makes it so great. The painful looking flip is what puts it over the top. I’ve got a few side-by-sides because despite being so poor (in a funny way), it’s actually a surprisingly pretty good parody.
It’s Like False Advertising For Your Butt
I rarely get into advertising or underwear on this blog but I had to share this one. It’s like a Miracle Bra… but for your butt.
I wonder if this booty pop trend will stick, or die quickly. I also wonder if it makes that popping sound when you put it on.
SpongeBob Got Back
Yes, this is the third Baby Got Back post on this blog. Why? Because I find these parodies of the most bizarre song ever made to be quite amusing. Enjoy. This one is a part of a Burger King promotion (featuring The Burger King himself) and SpongeBob. This is a new level of bizarre.
Google Chrome Promoted On Homepage
Google is now promoting Google Chrome on it’s homepage. Just a few days after release. Previously Firefox 2.0 was promoted on the homepage, a privilege normally reserved for Google products. The text link is a bit more subtle though. Maybe that’s because it’s beta and not 2.0.
It’s being shown to Firefox Safari and IE users. Interestingly it’s being shown to Mac users in addition to Windows users, despite no Mac support as of yet.
Seinfeld “Windows, Not Walls” Microsoft Deal
The big news today is that Jerry Seinfeld, whose show I’ve seen once or twice obsessively for over a decade signed a deal with Microsoft to do a “Windows, Not Walls” campaign according to WSJ.
Amusingly, Seinfeld for it’s entire run had a Mac in his TV apartment. Early on it looked like an SE/30 but later on it was a 20th Anniversary Mac. I’ve yet to find a full list of the Mac’s he owned, but I don’t think it’s a very long list. 3 or 4. Maybe I’ll compile it myself.
He was also in a special Think Different ad that was shown during the series finale (you can find it here).
Computerworld has a pretty funny blog post about it.
I wonder if Drew Carey will be next? He had a series of Mac’s up to the iMac G4 at work. Sarah Jessica Parker’s character Carrie Bradshaw on Sex and the City also was a big Mac user featuring a PowerBook on the show.
Photo: Alan Light
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