“Sales are just like heroin”

JournalStar has an interesting article about pricing strategies and the psychology behind them. It’s always interesting to read about. We often view good buys not in terms of what they are, but relative to something else. If you can control what that “something else” is, you have a lot of control over consumers.

Tags: , , ,


Leave a Reply

XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

By submitting a comment here you grant this site a perpetual license to reproduce your words and name/web site in attribution.