I briefly flashed the idea on #spreadfirefox, but I thought I’d elaborate on it here:
First Impressions are everything
- Firefox Features
- What’s new in this release – 1.1
- Why Firefox
- IE –> Firefox Tips and Tricks
- Help Firefox
Each would bring you to some information, such as why you should use Firefox (including an animated demo of how ‘Tabbed browsing works’, ‘Livemarks’, etc. Minimal Text, maximum efficiency. In 5 minutes, the user should be able to see why Firefox is better by example, not by reading. How to use features etc. Simple, quick, easy to follow. Sexy animations show how it works. People are hesitant to read text.
What’s new, would be a great way to show users what changed since the last version. Remember: Firefox got this far by word of mouth. Letting current users see how much better each version got, makes them more inclined to tell some friends about it. Show off the new improvements in a way users are inclined to see them.
Help Firefox would perhaps discuss ways to help Firefox (obvious right). Spreadfirefox.com, report broken websites, report bugs, donate, buy Mozilla gear, etc.
Such a feature would popup on the first load of a new profile. At that point they could disable it from showing again. Next release it comes back with new features. Only once by default, unless the user decides otherwise.
What we accomplish
- Show users what to look for when deciding if Firefox is right for them.
- Show users the new features if they are upgrading.
- Show users how to adjust to Firefox if they are a habitual IE user.
- Show users how they can help Firefox.
I think we can all agree we want that.
Casual users don’t like reading. They don’t have the patience. It needs to be displayed for them. Illustrated for them. That is what will get more people to use Firefox. Remember: downloads are great, but we ultimately need users. That’s the goal here.